Blog
B2B prospecting, buying signals, LinkedIn and email: what the Romeo team learns prospecting for its clients.
- Why your cold emails go to spam in Gmail (but not in Outlook)31 of 31 test emails in spam at Gmail, 22 of 22 in the inbox at Outlook: what we ruled out, the real cause, and what we now check every week for email deliverability.
- LinkedIn prospecting message: what gets replies (our numbers)On our own campaigns, 11% of the people who received a LinkedIn message replied, and over half were interested. The shape of the message, examples, and what to avoid.
- How to find a decision maker's work email, and the catch-all trapSearch the company before the person, filter on job title, verify every address: the method that found us 17 addresses out of 18, and why we no longer email catch-all addresses.
- Find French companies that are hiring or changing director: BODACC and France Travail for prospectingTwo free public sources say which French companies are moving: France Travail job offers and BODACC legal announcements. How to filter them by sector and area, and link each signal to the right person.
- Email warmup: why it is not enough, and what to measure insteadA warmup score of 100 can sit next to emails landing in Gmail spam. What warmup really measures, why it can get your mailboxes suspended, and the weekly checks that protect deliverability.
- Sales prospecting: what it means and how to do itWhat prospecting means in sales, the five B2B methods, the steps of an approach that gets replies, and the mistakes that make it fail.
- B2B prospecting: finding the companies that need you nowTargeting a company and a person, choosing the channel, writing a first message people read, and staying within GDPR: B2B prospecting in practice.
- LinkedIn prospecting: start from a signal, not a listWhy LinkedIn campaigns sent to a list run out of steam, where to find the signals that say a prospect needs you now, and how to write the first message from that signal.