LinkedIn posts
Every morning, Romeo collects the LinkedIn posts where your target announces a hire, an opening or a change of tool, and suggests their authors.
Contents
What does Romeo spot in LinkedIn posts?How does Romeo sort the posts?Why start from a post rather than a list?Does it harm your LinkedIn accounts?In short
- Every morning, Romeo runs each target's listening searches on recent LinkedIn posts.
- A search pairs an event word with a job title: "hiring" posted by an accountant, "opening" posted by a lawyer.
- Every post is judged against your target: only genuine buying moments are kept.
- A kept post leads to its author, and a person on your team decides whether to write to them.
- Searches run through your own LinkedIn accounts, spread across them and within LinkedIn's limits.
On LinkedIn, people announce what happens to them: a hire, a new office, new software. Each of these posts is a moment when a need has just appeared. Romeo collects them every morning for your targets, removes the noise, and suggests the authors worth a message.
Every day Romeo spots the companies that need you and writes the first message. Nothing leaves without your approval.
Join the listWhat does Romeo spot in LinkedIn posts?
Each target has its listening searches. A search pairs an event word with the author's job title. It does not search your sales vocabulary: nobody writes "I am looking for a tool like yours". It searches what people announce.
| Search | What it finds |
|---|---|
| "hiring" + accountant | A firm that is growing and getting organised |
| "opening" + lawyer | A lawyer setting up their own practice |
| Software name + job title | A team changing tools |
How does Romeo sort the posts?
Searches run every morning
Romeo runs each target's searches on recent posts, newest first. Posts already seen do not come back.
Every post is judged against your target
A model reads the post, its author's headline and your target's description, and keeps only genuine buying moments. It drops a job ad relayed by a recruitment agency, a company outside your area, a network your target excludes.
The author is suggested to you
A kept post leads to its author, with the post as the reason to write. A person on your team decides whether to add them to a campaign. The first message starts from what the author wrote.
Why start from a post rather than a list?
The post dates the need: it is from yesterday, not six months ago.
The first message quotes what the person announced, not a generic compliment.
The author is often the decision maker, and has just talked about the subject.
How the message that follows is shaped is covered in our article on the LinkedIn prospecting message.
Does it harm your LinkedIn accounts?
LinkedIn caps searches and profile views per account and per day. Romeo spreads searches across your team's LinkedIn accounts, spaces the calls, and leaves aside until the next day an account that reaches its limit. These limits are shared with your campaigns: not draining an account in the morning is what lets its messages leave in the afternoon.
To write your own searches, use our LinkedIn search builder. The other sources Romeo listens to: reactions to your posts, job offers and legal announcements.
Frequently asked questions
Which posts does Romeo look for?
Posts where someone announces an event that makes a need likely: a hire, an opening, a change of tool. Searches are written for your target, with an event word and the author's job title.
Does Romeo write to the authors automatically?
No. A kept post suggests its author. A person on your team decides to add them to a campaign, and every message is approved before it leaves.
Does it use up my LinkedIn account's limits?
Searches run through your team's LinkedIn accounts, spread across them. An account that reaches its limit is left aside until the next day, so its own messages are not blocked.
Can you filter by country or language?
LinkedIn offers no such filter on posts. The author's job title in the search, then the judgement against your target, remove what does not concern you.
Every day Romeo spots the companies that need you and writes the first message. Nothing leaves without your approval.
Join the list